Role of Social Media in Music Industry| Podcast
Link to the podcast: https://soundcloud.com/farwa-rauf-337978801
I invited
my roommate to be a guest on my podcast. She is a musician herself and is
currently taking two online social media classes. We wanted to talk about how the
old form of media like television is being replaced by the new form of media like
different social media platforms.
We did that by comparing different
artists of different era. Jonas Brothers being the part of new media era and The
Backstreet Boys being from the era of old media. Both boy bands recently had a reunion,
and both went on tour but why were only Jonas Brothers able to redeem their
prior success. We have always known Backstreet Boys as legends but why return
of the legends wasn't celebrated enough. Here social media comes into play, the fans
of Jonas Brothers are relatively younger and are active on social media, so they took advantage of
that. There were a lot of advertisement, promotion, events and trailers for their
documentary and Album. Whereas there wasn’t enough promotion for the Backstreet
Boys because most of their fandom isn’t as socially active on different social
media platforms like the youngsters of today.
All the sources that we used are
mentioned below:
Why the Jonas
Brothers’ comeback is working?
Why
Backstreet Boys and Jonas Brothers comeback will never be like before?
The Grown-ass Jonas Brothers Are Somehow
Poised to Be Bigger Than Ever:
Jonas Brothers, Backstreet Boys: a boy band
for each generation:
https://www.ajc.com/entertainment/celebrity-news/jonas-brothers-backstreet-boys-boy-band-for-each-generation/IoOuS6o6g0xoD4aitRg1FO/https://www.ajc.com/entertainment/celebrity-news/jonas-brothers-backstreet-boys-boy-band-for-each-generation/IoOuS6o6g0xoD4aitRg1FO/
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